I walk this funny line between believing in stuff like “The Power of Positive Thinking” self-help ideals and thinking it’s pure bunk. I could go on and on about how that hits me and what it means for my clients, but instead I’ll wrap it in a simple package:
The “Do What You Promise” thing has appeared here several times, and it matters. Especially in a business change and customer service environment such as what exists when the only way you can differentiate yourself from thousands of other potential contractors and business partners, your word, and correctly setting expectations, is everything.
