by Jeff Yablon | Jan 20, 2011 | Media, Search Engine Optimization SEO
Got Your Attention, Didn’t I? Welcome to Search Engine Optimization Through Long-Tail Marketing. Now let’s keep you here. I don’t know for sure whether Manitoba’s is a Lesbian Bar*. In fact, I’m guessing it isn’t. But as this...
by Jeff Yablon | Aug 19, 2010 | Business Process
I threatened more on Social Networking yesterday. Would I lie? To nobody’s surprise, Facebook has unveiled their newest toy; Facebook Places lets you “check in” from wherever you are. It’s an obvious attempt to eat Foursquare‘s lunch, and...
by Jeff Yablon | May 18, 2010 | Business Process, Media
Interactive TV, decades after we started talking about it, is finally starting to happen. There are signs all over the place, and maybe it doesn’t look the way we hoped it would (“You ARE the Next Contestant on The Price Is Right—right there in your...
by Jeff Yablon | Feb 25, 2010 | Business Process, Media
I’m being less social. My Twitter Community has spoken. As cool a thing as social networking is (or can be), every time you write something you risk rubbing the people who follow you the wrong way. You probably want to avoid the “I’m Eating...
by Jeff Yablon | Jul 12, 2013 | Content, Influency
When Google bought Zagat, Yelp found themselves with a big problem. With or without the issues surrounding the quality of Yelp’s reviews, when Google enters your business space, it’s time to get creative, or get dead. This week, Yelp unveiled a new tool...
by Jeff Yablon | Jan 24, 2012 | Business Process, Content, Media
http://youtu.be/QIWpbfZHHzc A few months ago, I came across this video. It’s funny. REALLY funny. Using not-a-real-App Jotly, you could rate everything. Why limit yourself to rating the place you’re at when we all know that restaurant reviews are fake,...
by Jeff Yablon | Aug 30, 2011 | Business Process
There’s an old saying: He Who Forgets The Past Is Doomed To Repeat It. In examining business change, we look at what’s been happening around us, and move from there. We got to do that yesterday in our piece about Bad Customer Service at Honda Financial,...
by Jeff Yablon | Mar 3, 2011 |
Here’s your monthly issue of Virtual VIP News . . . the monthly digest of the information we told our friends and clients about during the past month! Click Any of The Links To Read Our Spin On These Business Changing News Items from Changes, as published...
by Jeff Yablon | Jan 27, 2011 |
Our clients and prospective clients often ask us to prove that we know how to do Search Engine Optimization. It’s a reasonable question. Why would you hire us to do your SEO if you didn’t know we were good AT doing SEO? Sometimes, we’re asked for...
by Jeff Yablon | Sep 28, 2010 | Business Process
By now you’re using a SmartPhone. Or not, you big hold-out, but everyone around you is clutching either an iPhone, a Blackberry, or an Android SmartPhone. The sales figures say that these devices are being adapted at unprecedented rates. Everybody has decided...
by Jeff Yablon | Aug 20, 2010 | Business Process
Am I done with social networking yet? Almost. Next week I’ll be talking about BASEBALL for the first time ever (don’t worry; there’s a huge business change lesson in there), but for now . . . I have one more social networking point to make. And...
by Jeff Yablon | May 24, 2010 | Business Process, Media
This weekend I had the great displeasure of seeing the latest installment of the Shrek movie series. That statement is in no way a movie review; unlike my opinions about Green Day’s American Idiot on Broadway I’m going to refrain from saying anything about...
