by Jeff Yablon | May 12, 2011 | Business Process
I Don’t Care What You Think. Give those words a moment to roll around in your head. Decide what they mean. To you. Now say them again. I Don’t Care What You Think. Do you care what other people think? Should you? A couple of weeks ago, for my birthday, I...
by Jeff Yablon | Nov 16, 2010 | Business Process
Seth Godin is one smart dude. He’s one of the world’s most sought-after speakers and marketing gurus, and has, I’m not kidding, his own action figure. I’ve seen it. Today he missed the boat. Not a big deal; everyone’s entitled to the...
by Jeff Yablon | Mar 23, 2016 | Content, Marketing
Your Content Marketing Sucks. The idea of what makes for great content marketing and who’s good at it is evolving at an incredible pace. How fast? The amount Search Engine Optimization’s value shifted over the course of about five years seems about equal...
by Jeff Yablon | Nov 5, 2015 | Business Change Highlights, Influency, Marketing
Let’s talk about a word you think you understand—but probably don’t. Courtesy of our friends at Microsoft OneDrive, today’s subject is the word unlimited. Yesterday, Microsoft announced that previously unlimited storage accounts at their cloud...
by Jeff Yablon | Feb 5, 2014 | Content, Influency, Marketing, Media
Search Google for images associated with the word tease, and you’ll get predictable results; lots of young pretty girls in stages of near-undress will fill your screen. But that’s about all that’s predictable about tease images. Use the search...