by Jeff Yablon | Aug 14, 2012 | Business Process, Media, Search Engine Optimization SEO
Although I don’t consider myself a journalist, nor in most cases is Answer Guy Central what I believe most people consider to be a “news source”, one of the habits I share with publishers is that I keep a close eye on what people read here. You can...
by Jeff Yablon | Mar 27, 2012 | Business Process, Media
So I’m reading my Twitter feed over the weekend, and I come across this post by one of my sons: Rabbit Troupe’s kickstarter was officially funded as of . . . 43 minutes ago. I don’t know what a Rabbit Troupe is, but I do know that the Rabbit Troupe...
by Jeff Yablon | Dec 2, 2011 | Business Process, Marketing, Media, Search Engine Optimization SEO
A few weeks ago, I wrote a post talking about how, even in the era of social media, journalists don’t care what their readers think. Yesterday, I came across this article at Inc., where Jeff Haden, a business and technology writer for that small business...
by Jeff Yablon | Nov 8, 2011 | Business Process, Marketing, Media
Last week, I wrote a piece about an article I spotted at NBA.COM. In that blog post, sports commentator David Aldridge expressed his opinion about the ongoing stand-off between NBA players and owners. I took exception to the piece running at NBA.COM (as opposed to in...
by Jeff Yablon | Jan 19, 2011 | Business Process, Marketing, Media, Search Engine Optimization SEO
A few months ago, The New York Times instituted a new policy: they made their reporters available for comment. It’s unusual for a large company to put their employees “out there” in that way, and groundbreaking to mandate that semi-famous (and even...