by Jeff Yablon | Jan 17, 2017 | Business Change Highlights, Marketing
This bespectacled, defolliculated man is a marketing genius. That’s not news to us here; over the years Seth Godin has appeared many times at Answer Guy Central. Today, though, he’s back with a vengeance; in 2017 The Seth Godin Tribe means more than ever....
by Jeff Yablon | Apr 4, 2015 | Marketing
Seth Godin may tower over Will, The WordPress Helper, but the two action figures are kindred spirits (albeit with Will having matching socks, even if you can’t see them). This week Seth was an unwitting commenter on The WordPress Helpers’...
by Jeff Yablon | Jan 16, 2014 | Business Process, Influency, Marketing
I love free WiFi. I’m out a lot, and having recently given up my long-guarded unlimited data plan from Verizon, I’ve become more aware of how much data I use and who has great WiFi when I’m running around. My mobile phone automatically flips to WiFi...
by Jeff Yablon | Aug 9, 2013 | Influency, Marketing
Here’s a fact: you’re either listening or talking, all the time. Every minute, every day, if you’re not the customer, you’re the product. And you need to decide, each minute (or however you break down the math, but you get the idea, right?)...
by Jeff Yablon | May 6, 2013 | Content, Influency, Marketing
I love the coincidences that happen in the pursuit of Influency. Like coming across the picture you see here at a blog about Intellectual Property, just a few days after telling you how we handle image copyrights. Or that Seth Godin, a marketing legend who feels as...