by Jeff Yablon | Jul 13, 2012 | Business Process
What if you owned a bunch of real estate that you had no use for and couldn’t get rid of? If you’re like most of us that sounds like a dream, right? I’ll figure THAT problem out! But if you’re Verizon it’s a lot trickier. Some years ago I...
by Jeff Yablon | Jun 21, 2012 | Content, Design, Marketing, Search Engine Optimization SEO
On the Internet, where everyone can hear you scream, your screams will only be loud enough if Google thinks they should be. This is where Search Engine Optimization and Search Engine Marketing come in. What’s a marketer to do? Aside from the obvious (contact The...
by Jeff Yablon | Jun 4, 2012 | Business Process, Marketing, Media
If advertising is dead (and click that link to see why I assert that it is), “Do Not Track” is . . . well, I’m not sure Do Not Track is actually anything. In the USA, we have a long history of government “protection” of our...
by Jeff Yablon | May 21, 2012 | Business Process, Marketing
Read this site enough, and you know that the three topics I discuss here most often are business change, search engine optimization, and customer service. What may not be as obvious is that all three of those topics, in one way or another, really come down to...
by Jeff Yablon | May 17, 2012 | Business Process, Content, Marketing, Media
When I was The Computer Answer Guy (OK, when The Computer Answer Guy was a media personality—I’m still The Computer Answer Guy), I did a weekly radio program that ran on several terrestrial radio stations and reached a large audience across the globe via the...
