by Jeff Yablon | Nov 29, 2011 | Business Process, Marketing
Anti-Trust? I don’t think so. Google, a company that’s become so big in the advertising business that to many people it feels like the Big G is the advertising business, just got a competitor. Wait for it … It’s WordPress. WordPress, a site...
by Jeff Yablon | Nov 15, 2011 | Search Engine Optimization SEO
When you search for something on the Internet, do you use tools that know what you’re looking for? Search Engines hope so, both because they maximize advertising revenue by guessing correctly and because by getting what you want right they convince you...
by Jeff Yablon | Aug 30, 2011 | Business Process
There’s an old saying: He Who Forgets The Past Is Doomed To Repeat It. In examining business change, we look at what’s been happening around us, and move from there. We got to do that yesterday in our piece about Bad Customer Service at Honda Financial,...
by Jeff Yablon | Aug 18, 2011 | Business Process
When Facebook suggested I be friends with Lady Gaga, I was not amused. My position on the inappropriateness of Faceboook’s patent on the news feed portion of their service is well-known, and a cornerstone of our Search Engine Optimization practice. I’ve...
by Jeff Yablon | Aug 12, 2011 | Search Engine Optimization SEO
For all the time I spend telling you about Search Engine Optimization, I don’t talk very much about Search Engine Marketing. While SEO is but one part of SEM, most commonly we think of SEO as a separate, focused act—getting you more organic traffic in Google...