Nothing is Free. Nothing. Is. Free. NOTHING IS EVER FREE.
You knew that, right?
I’ve been sharing my ideas about business change with you for years, and one of the themes that’s recurred over and over is that Google—even if somewhere deep in their bowels they still believe in their old corporate ‘Don’t Be Evil‘ credo—has become and will continue to become more and more evil.
Of course, business is business; ‘evil’ no more belongs in a business lexicon than ‘justice’ belongs in a discussion about law.