by Jeff Yablon | Nov 8, 2011 | Business Process, Marketing, Media
Last week, I wrote a piece about an article I spotted at NBA.COM. In that blog post, sports commentator David Aldridge expressed his opinion about the ongoing stand-off between NBA players and owners. I took exception to the piece running at NBA.COM (as opposed to in...
by Jeff Yablon | Oct 31, 2011 | Business Process, Search Engine Optimization SEO
Back in the day, I served a couple of years as President of an international journalism group. The Computer Press Association was a collection of people who, as the name suggested, wrote about technology and took the tenets of journalism pretty seriously. I’m...
by Jeff Yablon | Aug 11, 2011 | Business Process, Development
Most times, people who have opinions and the nerve to express them create polarized reactions. The history and nature of political elections in the USA are all the evidence you need of this. There’s no such thing as business change when 54% is considered a...
by Jeff Yablon | Jun 7, 2011 | Business Process, Media, Search Engine Optimization SEO
How many people are watching what you say on the Internet? Do you care? The second question was rhetorical; of course you care. But the first question is hard to answer, and even if you have the answer it might not matter. I’ve written a couple of times about...
by Jeff Yablon | Apr 26, 2011 | Business Process, Media, Search Engine Optimization SEO
It was fully nineteen months ago that I told you about the Washington Post writer who lost his job because his blog wasn’t getting read enough. In Internet time, nineteen months is an eternity. So with suggestions that USA Today is about to start paying their...
