by Jeff Yablon | Jul 10, 2013 | Influency, Marketing
Influency comes from a lot of places and a lot of things. Some are big, others small. Some are easily controlled, and others must be brought under control. And once you get Influency ‘working’, what happens? If you have an idea with market problems (and...
by Jeff Yablon | May 30, 2013 | Influency, Marketing
This story is about toys and fun, but its message is deadly serious. Apple is making a lot of mistakes. I’ve been saying this almost since the moment we lost Steve Jobs. Nobody else “got it” the way Steve got it. Apple all but disappeared...
by Jeff Yablon | Dec 6, 2011 | Business Process
Occasionally, I talk sports here. Sports is big business, and there are some great lessons to be learned, whether from subjects like the NBA lockout and Journalism, The National Football League and Socialism, or the way my beloved New York Mets negotiated with a...
by Jeff Yablon | Apr 22, 2010 | Business Process
The shoemaker’s kids don’t have shoes. I’ve been known to apply that old saw to lots of situations. Friends get angry at me when I do it, clients pay me to teach them about making sure they have shoes of their own, and because I’m human...
by Jeff Yablon | Dec 6, 2009 | Business Process
Most business people work 24/7. Successful ones learn to shorten their hours to . . . maybe sixty per week, but business is never far away; my Droid alerts me to things I’ve told it are important every thirty minutes or so. I don’t bring it into the...
