Here’s a link. Click it quick, because in about a month it might not be there any more.
And John Dvorak is cranky about it.
(Don’t worry; we’ve got your back. Even if that link goes away, you’ll be able to read what was in it, here. Unless Facebook sues us for copyright infringement and we have to take it down):
Here’s what matters in this story, and what you need to do about it if you’re going to manage business change as more and more of what you do moves to The Cloud:
A few weeks ago I came across an article in The New York Times that struck me. It was about Football, Software, and Patents and Copyrights, which might seem like subjects that shouldn’t be able to be discussed all together.
Guess Again.
To the disinterested, American football might look like a bunch of large men running around haphazardly, but it’s really a highly-choreographed exercise, at which success is determined not merely through physical prowess but by adaptability and excellence in change management.
Just like business.
How often do I get to write about music, technology, copyrights, business change, and one of the most successful classic albums of all time, all in one post?
The answer is “Once, So Far . . Now“.
Yesterday, Pink Floyd, the late-sixties-and-later concept rock band that gave us Dark Side of The Moon, the album which holds the all-time record for longest run on the Billboard music charts, beat their record label in a lawsuit that could have a huge impact on the way the music business works. It’s a forced business change that could reverberate throughout the digital music business (are you listening, Apple iTunes?).
A few days ago, and with no notice at all, Google deleted a handful of blogs. <POOF!> Gone. Just like that.
Most of the attention to this has focused on what those blogs did; they were repositories for music, and while there were reviews attached (for example) to legitimize the blogs’ purpose, they were in fact making copyrighted materials available without the permission of the copyright holders.
And that, as you know, is generally not legal.
from lifehacker.com 2/8/07
there’s a fine-line distinction here. you’re correct about the p.r., but there’s a long history of companies suing over unauthorized disbursement of their trade secrets/recipes. mrs. fields is especially fond of this tactic.
that said, the internet has changed a lot of things, so I see lawsuit as a down-the-road scenario. but these guys are attributing the recipes (copyright-enforcable or not) to trademarked corporate entities, and those guys just plain don’t like that kind of thing. oh: and technically, if your trademark is being infringed you are OBLIGATED to pursue it once you find out, and one other side-effect of the internet is that they’d have a hard time claiming not to have!
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