The last time I suggested two business titans came from the same place, I had my tongue planted firmly in my cheek. Today, let’s go literal: Chris Brogan and Julien Smith have merged into one guy.
That’s Chrisjulien Brogansmith at the top of this post. Mr. Brogan and Mr. Smith came together almost too easily, and their latest book, The Impact Equation, like the earlier Trust Agents, is a similarly mashed-together set of ideas that simplify some none-too-simple stuff.








