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Just Get Noticed! Would Jon Stewart & Glenn Beck Lie?

by Jeff Yablon | May 17, 2010 | Business Process, Marketing, Media, Search Engine Optimization SEO

A dirty secret of the publishing business: most press outlets care more about the headlines they use to get your attention than they do about the stuff that comes after. Back in the day when I ran IYM Software Review and occasionally freelanced for big magazines like...

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