by Jeff Yablon | Nov 2, 2011 | Search Engine Optimization SEO
I was excited when Google announced the new real-time feature in Google Analytics. My excitement lasted only a few seconds. Once I was granted access to the new version of Google’s traffic-counting software, that’s how long it took to see that Google...
by Jeff Yablon | Mar 11, 2011 | Search Engine Optimization SEO
About a year ago I told you that Google had rendered their web site measurement tool Google Analytics worthless. It’s not strictly true; Google Analytics provides a lot of great information about your web site. But because anyone can have their computer put up a...
by Jeff Yablon | May 26, 2010 | Business Process, Search Engine Optimization SEO
A couple of months ago, word leaked out that Google was about to make it so that you could opt out of Google Analytics. I pointed out at the time that Google allowing people to have their browsers instruct the web sites they were visiting to ignore their visits...
by Jeff Yablon | Mar 19, 2010 | Business Process
How do you know if your web site is performing? If it makes more money than it costs, maybe that’s good enough. Even without doing any measurements of traffic, click-through rates, or your Search Engine Optimization ranking, you can tell that much. But what if...