by Jeff Yablon | Dec 5, 2013 | Influency, Media
This week, Google gave away Bing Crosby’s It’s Beginning to Look Like Christmas as one of their free-song-of-the-day tracks on Google Play Music. It’s the right time of the year to build a Holiday music collection, and Mr. Crosby’s White...
by Jeff Yablon | Feb 20, 2013 | Influency, Marketing, Media
The Influency and Integrated Marketing onion is about to get its layers peeled back. And as complex as the topic of Influency can be, new issues are always popping up. Yesterday, I was in the car, and because I had left my iPod at home plugged my Galaxy Nexus...
by Jeff Yablon | Dec 11, 2012 | Business Process
Nothing is Free. Nothing. Is. Free. NOTHING IS FREE. You knew that, right? I’ve been sharing my ideas about business change with you for years, and one of the themes that’s recurred over and over is that Google—even if somewhere deep in their bowels they...
by Jeff Yablon | Jul 15, 2011 | Business Process
A while back I told you about the best-yet-chance-of-outdoing-iTunes approach Google Music is taking to the music business. It’s almost becoming a theme; Google+ is better than Facebook, and although Google+ isn’t mature yet, it’s a great example of...
