by Jeff Yablon | Feb 13, 2017 | Business Change Highlights
I’m a big fan of thinking differently. It sometimes lands me in trouble but is also where most of our business here comes from. And while there are similarities, I’m not talking about an Apple-style “think different”. At least, not usually....
by Jeff Yablon | Feb 10, 2017 | Business Process, Customer Service
There’s a place in the world for standards. In fact, there are lots of places where standards do everybody a ton of good. But when someone else forces a standard on you for reasons that may or may not work for you, standards feel pretty much like being whomped...
by Jeff Yablon | Dec 8, 2016 | Business Change Highlights, Business Process, Content
Houston, we have a Donald Trump problem. Now, thanks to the mess that was the US Presidential Election of 2016 there’s a content marketing problem, too. Call it The Google AMP Identity Problem. It’s not a small thing. The picture at the top of this article...
by Jeff Yablon | Jun 27, 2016 | Search Engine Optimization SEO
Late last year I wrote a piece titled Google’s Last Word on SEO. Now, here’s the real last word: RankBrain. Google RankBrain, as our old friend Danny Sullivan points out here, shakes out as the last bit of proof you need that standalone SEO is no longer...
by Jeff Yablon | Apr 27, 2016 | Business Process
Ever found yourself thinking “it’s time videoconferencing gets real”? It just did. The picture you see here is of a new Chrome-based computer from Google and Acer. The Chromebase 24 is an all-in-one, touch-enabled desk-or-wall-mountable computer...
