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Moving at Web Speed (Your Trademarks Are Useless, So …)

by Jeff Yablon | Jun 17, 2014 | Business Process, Influency

It’s a pretty good bet that you own something from—or at least something reminiscent of—IKEA. Perhaps the world’s foremost expert at producing and distributing inexpensive furniture and home goods and teaching people how to outfit small spaces to feel like...

Real Business Change Comes From . . . Sweden?. Thanks, IKEA !

by Jeff Yablon | Nov 26, 2009 | Business Process, Media

And now, from the land where the sun never sets, real business change through Social Networking. IKEA, everybody’s favorite retailing-as-world-dominance outlet, is using Facebook in a way that’s proving incredibly successful. While its cost is such that I...

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