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Linsanity (and a Chink in The Armor of Journalism)

I’ve done it. I’ve found a way to capitalize on Linsanity, right here in this little journal about business change.

In case you’ve been living under a rock for the last couple of weeks, Linsanity is a now-being-contested-as-a-trademarked-word referring to a young man who plays basketball for the New York Knicks. Jeremy Lin, for any number of reasons, has turned not just the world of professional basketball but many far-flung cultural touch points on their ears. Linsanity, indeed.





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