by Jeff Yablon | Jul 29, 2010 | Business Process
When I wrote a few weeks ago about Microsoft’s cool new battery technology, I was thinking that the beast from Redmond had headed down a new road. They’re actually giving the technology away under some circumstances, and mundane as it sounds, real changes...
by Jeff Yablon | Jul 2, 2010 | Business Process
What do you do when you’ve fallen from being the most important desktop-computer software company in the world to an also-ran with nothing new of any importance for over a decade? You try a bunch of things; business change happens to large companies as well as...
by Jeff Yablon | Jun 11, 2010 | Business Process
What kind of computer do you use? Are your files all stored on a hard drive in that computer, on a network drive, or off in the cloud somewhere? What software do you like? Do any of these questions matter? More and more, the answer is no. There was a time when the...
by Jeff Yablon | Mar 26, 2010 | Business Process, Marketing
Last October, I made a statement that was pretty strong, even for me: Long Tail Marketing is the single most important issue for your business’ growth and your business change that you will encounter. Any time. Ever. Now, even Microsoft is copping to the importance of...
by Jeff Yablon | Feb 24, 2010 | Business Process
Ahh, Droid. We barely knew ye . . . This week, Google introduced a version of Google Earth for Android SmartPhones. In large part, I don’t care; Google Earth is very cool, but compared to Google Maps it has limited real-world use. And Google Earth requires...