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Tag Archives: super bowl

“SUPER BOWL” (I Said It!). Will NFL Lawyers Object?

Hello? National Football League? I’m about to use two words together that you don’t think I should be allowed to use. Are you ready?

SUPER BOWL.

That’s right, I said it. Super Bowl. Super Bowl, Super Bowl, Super Bowl. Come and get me, NFL. Nyah, nyah, nyah. In fact, here are pictures of The Super Bowl:

The Super Bowl

An undoctored Google Search on January 23 2013 for images related to The Super Bowl

Britney Spears, Kim Kardashian, Pepsi, The Super Bowl, Business Change

Wow. Two Kim Kardashian references in one week. I’m getting ready to call a moratorium on celebuntantes.

A couple of days ago I pointed out that Kim Kardashian might be in hot water with the FTC over her non-disclosed paid-endorser schtick for Carl’s Jr. on Twitter. The topic of business change is even more germane with today’s news that Pepsi is abandoning its long-held position as an advertiser on the Super Bowl.

Remember: in the earlier piece I pointed out that Twitter would reach people for about one-third the money that a Super Bowl advertisement costs, and that the eyeballs being delivered were of a higher quality because they had opted-in to Ms. Kardashian’s messages.





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