Last week, This article was published at The Verge. It’s simultaneously one the best things I’ve read in a long time and a complete piece of garbage.
Which maybe is a sign of great writing. Certainly the 762-and-counting comments against the article speak to both its controversial topic and analysis.
So here’s the question: is Internet Marketing (in all forms, but most to the point as Search Engine Optimization), nothing but a big bubbling vat of snake oil?