Influency, Talking Heads, Tables, and Video Length
The Video Bob is Talking About
The Washington Post: Failing at Internet and New Media
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Introductory Videos and Elusive Influency
December 19, 2013 @ 11:00 am
[…] But while the formalas were followed and the despite the video being un-painful, why would anyone watch it, unless we’d already managed to get them TO it? That’s the problem with formulaic content creation: there’s nothing to recommend it, and therefore no reason to share it. And that’s the real game that videos of this ilk are playing. No matter how well produced, video only works if it’s either educational or entertaining. And both is preferable. Hello, Washington Post? I’m looking at you. […]