by Jeff Yablon | Mar 8, 2010 | Business Process
In today’s world, there are a lot of ways to get ripped off. Ever since software became a mass distribution item, companies have sought ways to protect their products from copying by people who hadn’t paid to use it. In the old days that was called...
by Jeff Yablon | Feb 10, 2017 | Business Process, Customer Service
There’s a place in the world for standards. In fact, there are lots of places where standards do everybody a ton of good. But when someone else forces a standard on you for reasons that may or may not work for you, standards feel pretty much like being whomped...
by Jeff Yablon | Jun 17, 2013 | Content, Influency, Media
Influency is tweaked, all the time, by all kinds of things. As business and the way people do business changes, the things you can control change, too. The music business is one of the places where media and content marketing has changed the most. I’ve written...
by Jeff Yablon | Nov 14, 2012 | Influency, Marketing, Search Engine Optimization SEO
Let’s talk Marketing. And Search Engine Optimization. And the business of media. Most especially let’s talk about the comedian Louis CK. I started telling you almost a year ago that Louis CK may be the smartest marketing guy around. Certainly, CK is...
by Jeff Yablon | Oct 24, 2012 | Customer Service
I have a very simple message today. This post has no shiny picture to lure people, and isn’t being nearly so aggressively Search Engine Optimized as much of what I write. It’s just . . . a story. Customer Service is hard. OK, maybe not. Customer Service...
