by Jeff Yablon | Mar 8, 2012 | Search Engine Optimization SEO
Barring an act of God, or at least the United States Congress, Google is never going to reveal how they decide what matters to them. Of course, for those of us selling Search Engine Optimization services, that’s a good thing; you need us if you want your...
by Jeff Yablon | Sep 22, 2011 | Search Engine Optimization SEO
While you can do your own SEO (and sometimes we train clients on Search Engine Optimization rather than doing it for them), one of the reasons to hire an SEO Consultant instead is that the sheer number of things-that-might-effect-SEO-but-you-don’t-know-how is...
by Jeff Yablon | Jul 20, 2011 | Business Process, Content, Search Engine Optimization SEO
When I write, I stress over whether my words are fun to read, their value to your business change efforts, and whether I’m talking about the same topics too often. We don’t get a tremendous number of comments here, so I rely on feedback I get from other...
by Jeff Yablon | Jun 27, 2017 | Business Change Highlights
Is there a Google Monopoly? In Europe? Today? If that three-question question seems awkward and clumsy it’s because … it is. And that’s the point. The European Union has handed down an almost unbelievably large fine because of what it sees as...
by Jeff Yablon | May 26, 2017 | Content, Search Engine Optimization SEO
OK, time to ‘fess up: you aren’t giving enough thought to your business’ tactics for getting found, right? You say you are? You follow all the rules Google makes and your tactics for getting found adhere perfectly to Google’s dictums? What if I...
