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Procter, Gamble, Business Change, Customer Service, and SEO

by Jeff Yablon | Oct 26, 2012 | Business Process, Customer Service, Influency, Marketing, Search Engine Optimization SEO

It’s Friday, and I was planning to put the lid on the continuing saga of Bad Customer Service at Virgin America today. But through the innocuous act of checking the long-term weather forecast this morning, those plans have changed. Virgin America, I’ll...

Procter & Gamble to Sell Direct. Retail Business Change!

by Jeff Yablon | Jan 19, 2010 | Business Process, Development, Media

What do you do when your partner becomes your direct competitor? You could stick your head in the sand, but I promise that won’t work. You could sue them, but unless you’re an attorney and in the lawsuit business it isn’t a long-term solution. Or you...

Gary Vee Climbs a Vine, Watches Porn, and Markets Influency*

by Jeff Yablon | Jan 28, 2013 | Business Process, Marketing

I don’t talk about retail very much, because it’s a business where very little changes. Influency* ? Sure; see the commercial, buy the goods. Nothing new there. This morning I’m thinking about Dove soap. Dove, a brand of...

The Life, Death, and Business Change of Retail Sales

by Jeff Yablon | Nov 12, 2012 | Business Process, Influency, Marketing

Remember the good old days of eBay, when you could pick up $500 software for $30 or $40? Those days are back—if “I got an unexpected but not very exciting bargain” qualifies as the same thing to you. The question is: does this matter? Is it real business...

A New Story in Retail Business Change: Bring OnLine, Offline

by Jeff Yablon | Feb 13, 2012 | Business Process, Customer Service, Search Engine Optimization SEO

I have a story for you. Or more specifically, STORY has a story they hope you’ll be interested in. Story is a new retail concept, being told in oh-so-chic Chelsea, a neighborhood in New York City where the beautiful people live, work, and if Story has anything...

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