by Jeff Yablon | Feb 13, 2017 | Business Change Highlights
I’m a big fan of thinking differently. It sometimes lands me in trouble but is also where most of our business here comes from. And while there are similarities, I’m not talking about an Apple-style “think different”. At least, not usually....
by Jeff Yablon | Jan 9, 2017 | Business Change Highlights, Business Process
This morning it all came together for me, courtesy of The Donald The Actress and The Mouth. I don’t much care for awards programs. By definition they’re self-congratulatory, don’t much impact my life and aren’t terribly interesting. But I...
by Jeff Yablon | Oct 17, 2014 | Business Process, Content, Marketing
In the mid 1990’s, when Microsoft was still MICROSOFT!!!!!!!, I traveled around doing a talk about technology that—as is my wont—was more about business than about the technology that people believed was being discussed. Microsoft was the focus of that...
by Jeff Yablon | Oct 3, 2014 | Content, Marketing
I hate to end a week on a sad note, but today I witnessed a multi-pointed attack on journalism. The attacker was one Galen Gruman, presently an Executive Editor at InfoWorld (is InfoWorld still published?), and my immediate predecessor back in the day as President of...
by Jeff Yablon | Dec 19, 2013 | Influency, Marketing, Media
In yesterday’s piece on the pervasiveness of duplicate content I promised you a discussion of the perfect storm in Influency Marketing. Here it is, and it’s all shiny and pretty! Just as ‘there are too many blogs’, there are an awful lot of...