by Jeff Yablon | Nov 16, 2010 | Business Process
Seth Godin is one smart dude. He’s one of the world’s most sought-after speakers and marketing gurus, and has, I’m not kidding, his own action figure. I’ve seen it. Today he missed the boat. Not a big deal; everyone’s entitled to the...
by Jeff Yablon | Dec 2, 2009 | Business Process
I haven’t quoted Seth Godin in almost two months. I think Seth’s one of the smartest guys around, and I encourage you to type “Godin” into the search bar on the right of this page. Real Business Change awaits. Today, Seth’s put together a...
by Jeff Yablon | May 16, 2013 | Content, Influency, Marketing, Search Engine Optimization SEO
In case you’ve somehow missed this, we’re big believers in Search Engine Optimization. Let me be blunt: remove the “it’s snake oil” part of the conversation (and it isn’t), and the simple truth is that if you don’t optimize...
by Jeff Yablon | Jul 11, 2017 | Business Change Highlights, Business Process
Elon Musk is one of the most successful men in the world. It’s amazing that one person can have as many top-flight successes as he does, and if you’re anything like me you’ve thought at least once about where Elon Musk’s almost magical...
by Jeff Yablon | Dec 26, 2016 | Business Change Highlights
For years, I’ve said that we’re all selling, every minute of every day. Depending on how you feel about “selling”, maybe a better way to say that is that we’re all negotiating all the time. Either way, I know the idea will make a lot of...
