by Jeff Yablon | Jul 30, 2013 | Content, Influency, Marketing, Search Engine Optimization SEO
Remember this?: Extra! Extra! Read All About It! If you want to stay on Google’s good side, start thinking of such self-promotion as ‘not allowed’. As with the idea of self-promotion and the tightrope you might feel as though pursuing it well feels...
by Jeff Yablon | Feb 22, 2013 | Influency, Search Engine Optimization SEO
Wouldn’t it be great if Google shared some insight into how they actually work? You know, like in “how to get found”? We’ve been sharing information about Google’s Secret Sauce for years.The recipe keeps changing and Google doesn’t...
by Jeff Yablon | Dec 24, 2012 | Influency, Marketing, Search Engine Optimization SEO
Cute Tee Shirt, Dude. Google does kind of own your identity. Or as I told you a few months ago, before it became a matter of Influency*, and before Influency became of dominant and imminent importance, Google Owns Everything. We’re getting ready to drop the big...
by Jeff Yablon | Dec 17, 2012 | Business Process
In Google, we trust. A few days ago, though, Google did something that has to call into question whether the search and advertising behemoth is trustworthy. Trust Google? That’s getting harder. Let me be clear that I’m talking about some very...
by Jeff Yablon | Mar 21, 2012 | Business Process, Search Engine Optimization SEO
Time to dredge up that old “Is Google a Monopoly?” issue again. I don’t like this topic, because as a free-enterprise guy and a keen observer of Google and how they do business I’m mostly inclined to scoff at the idea that Google is a monopoly....