by Jeff Yablon | Jul 3, 2013 | Influency
That’s one big megaphone. Who’s standing behind it? Does he deserve to be there? Does it matter? This week, Reuters blogger Felix Salmon stood on his large soapbox and complained about the fees and practices of Citibank. I’m all with Felix about how...
by Jeff Yablon | Jun 10, 2013 | Influency, Marketing
Imagine, if you will, that you’re trying to get noticed. The Internet is a big place, and absent Influency getting your brand noticed becomes harder every day. So, one more time, with gusto: Self-promotion is OK. I wrote about self-promotion last week, and for...
by Jeff Yablon | May 22, 2013 | Influency, Marketing
He’s not usually thought of the way Seth Godin is, but Mark Schaefer is one of the best marketing minds around. And this week, just as Godin has, Mr. Schaefer threw out an idea for discussion that we use here. You know what I’m talking about:...
by Jeff Yablon | May 6, 2013 | Content, Influency, Marketing
I love the coincidences that happen in the pursuit of Influency. Like coming across the picture you see here at a blog about Intellectual Property, just a few days after telling you how we handle image copyrights. Or that Seth Godin, a marketing legend who feels as...
by Jeff Yablon | Nov 15, 2012 | Business Process, Marketing, Search Engine Optimization SEO
Hubspot’s Brian Halligan is one smart dude. I’ve written about Hubspot several times, and once before, I wrote about Hubspot’s CEO. As in that piece, today I’ll be pointing you to a video of Brian Halligan, this time talking about a very cool...
