by Jeff Yablon | May 29, 2013 | Influency, Search Engine Optimization SEO
He’s baaaaack. And Google’s Search Spam God Matt Cutts is NOT messing around. Last week, Google rolled out yet another change to the way it sees web sites and the content on them. This wouldn’t be worth discussing at all, since Google alters their...
by Jeff Yablon | May 17, 2013 | Content, Influency, Media
Just how important is a) creating video and other media and b) owning it? Ask Lorne Michaels and the production company that owns Saturday Night Live. SNL has been around for a very long time, and the volume of video that the decades-old franchise has produced is...
by Jeff Yablon | Mar 19, 2013 | Business Process, Content, Influency, Media
Google penalties are a very bad thing. We’re careful to keep our clients’ Optimization strategies on the up-and-up so Google not only sees them as important and worthy of high search engine optimization rankings, but doesn’t ever see them as bad...
by Jeff Yablon | Mar 21, 2012 | Business Process, Search Engine Optimization SEO
Time to dredge up that old “Is Google a Monopoly?” issue again. I don’t like this topic, because as a free-enterprise guy and a keen observer of Google and how they do business I’m mostly inclined to scoff at the idea that Google is a monopoly....
by Jeff Yablon | Mar 8, 2012 | Search Engine Optimization SEO
Barring an act of God, or at least the United States Congress, Google is never going to reveal how they decide what matters to them. Of course, for those of us selling Search Engine Optimization services, that’s a good thing; you need us if you want your...
