by Jeff Yablon | Oct 23, 2015 | Business Change Highlights, Business Process, Content
Over forty years ago the Corleone family make a few offers that couldn’t be refused. This week, Youtube proved who’s the Godfather of the Internet. YouTube Red And The Offer You Can’t Refuse Youtube Red is coming next week, and it’s a big...
by Jeff Yablon | Mar 4, 2014 | Content, Influency
If my musings on Influency and the evolving and growing importance of producing video seem a bit obtuse, get ready for this video influency stuff to become a whole lot simpler. But first, a visit from JJ Abrams. We flipped the switch on Influency marketing at Answer...
by Jeff Yablon | Dec 19, 2013 | Influency, Marketing, Media
In yesterday’s piece on the pervasiveness of duplicate content I promised you a discussion of the perfect storm in Influency Marketing. Here it is, and it’s all shiny and pretty! Just as ‘there are too many blogs’, there are an awful lot of...
by Jeff Yablon | Aug 27, 2013 | Influency, Media
When Google unleashed Chromecast, I told you that given the chance that you should grab one. And I’m standing by that statement; at just $35 the Chromecast is a send-video-to-a-TV game changer. But as time passes and clever programmers find ways to make the...
by Jeff Yablon | Jun 14, 2013 | Content, Influency, Media
Let’s take a look at how advertising really works. And let’s look at it from a slightly different angle than you’ve probably ever considered. When Vine came along, I told you how important it might turn out to be, and when it became available for...
