PUTTING THE BUSINESS IN BUSINESS
with The Answer Guy
THE ‘BUSINESS’ PART OF BUSINESS
Perception is Reality. Does That Make Groupon a Gift Card?
Is Groupon in the Gift Card Business? Do they sell Coupons? Maybe Groupon is trafficking in Gift Cards. Do you care which discount-providing item Groupon sells? To my dismay, some people are starting to debate the idea, apparently with the goal of compelling Groupon...
HubSpot, Mental Health Days, and Search Engine Optimization
In the natural course of doing business, somewhere along the line we've become one of the go-to consulting companies for businesses looking to move away from Hubspot. That probably had something to do with my commentary on how great Hubspot is but that you still...
Perception is Reality. So What’s The New York Times Worth?
The paywall is up at the New York Times On-line. Or at least it's about to be. While some of this is still conjecture, the little graphic (pulled from a loading instance of The New York Times' Website, by the way) at the top of this post says it all; The New York...
Using FourSquare, WeePlaces to Find Lesbian Bars
Got Your Attention, Didn't I? Welcome to Search Engine Optimization Through Long-Tail Marketing. Now let's keep you here. I don't know for sure whether Manitoba's is a Lesbian Bar*. In fact, I'm guessing it isn't. But as this graphic shows, there sure are a hugely...
Business Change Highlights
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