PUTTING THE BUSINESS IN BUSINESS

with The Answer Guy

THE ‘BUSINESS’ PART OF BUSINESS

Google Worries. (Siri on iPhone 4S NOT a Virtual Assistant)

by Jeff Yablon | Oct 13, 2011 | Business Process | 0 Comments

Any second now, Apple's iPhone 4S is going to be "real". October 14 is the official launch date for the latest version of iPhone, and once it's "out" people will be walking around talking to their phones, giving us all something new to be frustrated by and driving a...

The PressPausePlay Business Model: GIVE IT AWAY. Or Not.

by Jeff Yablon | Oct 11, 2011 | Business Process, Media | 0 Comments

The guys who made PressPausePlay have a problem: as they make abundantly clear in the film, anyone can make music or movies using inexpensive equipment that they might well already own. But whether that's a good thing or bad is up in the air. When I've written about...

The Real Reason Steve Jobs Was Such a Great Salesman

by Jeff Yablon | Oct 7, 2011 | Business Process, Marketing | 2 Comments

You know why Steve Jobs could sell us anything? Because he didn't care what we wanted. OK, so that's not exactly true. Steve Jobs realized we didn't know what we wanted, and rather than ask us what appealed to us, he told us what it was. Of course, it didn't hurt that...

Thank You, Steve Jobs. RIP

by Jeff Yablon | Oct 6, 2011 | Business Process | 0 Comments

I'm not one to jump on bandwagons. But today, I can't think of anything to write about that isn't related to Steve Jobs. I know, everyone's writing about Steve Jobs today. Rest in Peace, Steve. Steve, we'll never know another like you. Steve Jobs wasn't just about...