PUTTING THE BUSINESS IN BUSINESS
with The Answer Guy
THE ‘BUSINESS’ PART OF BUSINESS
Customer Service, Viruses, Apple, and “See/Speak No Evil”
Apple Macintosh Computers Get Viruses. Apple doesn't like to admit that. In fact, Apple has a long history of claiming that you won't get a computer virus if you use a Macintosh, while the real truth has always been Macs get fewer viruses only because virus writers...
Computer Geeks, Useful Information, Real People, David Pogue
Sometimes, the best business change you can make is when you "go back to your roots", Rewind to what you know best. Stop being "cute". Today, for the first time in a long time, David Pogue wrote a column that was worth reading. I say that, fully aware that I'm not the...
Google, Recipes, Copyright, and Search Engine Optimization
If you want to find a ripped-off copy of the KFC recipe for chicken, or Mrs. Fields' Chocolate Chip Cookies, search engines like Google are ready to do your bidding. And actually, there's some question as to whether recipes can even be copyrighted. For that matter,...
Have a Business Change Problem? Understand It? Think Again.
Yesterday, in the course of congratulating my son Gary Yablon on his graduation from Rowan University, I interwove a story about how hard it can be to make a living in a changing business. I also made a few points about expectations; the reason it's hard to be a...
Business Change Highlights
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