PUTTING THE BUSINESS IN BUSINESS
with The Answer Guy
THE ‘BUSINESS’ PART OF BUSINESS
Screw You, Major League Baseball (and MLBAM Too)
In the latest and greatest-in-recent-memory example of a large media business trying to keep the media business running in the way it once did, this week Major League Baseball Advanced Media got a bunch of podcasts removed from Apple's iTunes store by invoking...
Complicated Marketing and Social Media Influency
Think you understand social media? Even some of the world's best-known marketing experts are having trouble understanding it. And yes, I'll include me in that statement, which is either too egomaniacal ("he just called himself an expert"), or too wimpy ("he just...
Ponds, Fishes, and The Influency Advantage of Size
Would you rather be a big fish in a small pond, or a small fish in a large one? The Internet changes the rules of the game, and with a few exceptions we've all been reduced to the status of the small fish—and there's only one pond. But there was a time when being a...
Changing Copyright Influency (Who Owns This Microphone?)
One day last week, I found this comment in our moderation queue. Kenn Delbridge, the photographer who shot the image you see at the top of a post about the way Influency works with your ability to shout louder than others, had found the story, and was unhappy that...
Business Change Highlights
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