PUTTING THE BUSINESS IN BUSINESS
with The Answer Guy
THE ‘BUSINESS’ PART OF BUSINESS
The Elusive Influency of Introductory Videos
In yesterday's piece on the pervasiveness of duplicate content I promised you a discussion of the perfect storm in Influency Marketing. Here it is, and it's all shiny and pretty! Just as 'there are too many blogs', there are an awful lot of people producing a huge...
Is Optimized Duplicate Content Also Optimized Influency?
For a few years, Google's position on duplicate content has been that 'they won't penalize you' for having it on your web site. Good thing, because this week Matt Cutts revealed a statistic that might—or perhaps it won't—sound shocking: 30% of all content on the...
Influency and the Statistics in Traffic From Non-People
Last week, a study from web-site protection firm Incapsula popped up, claiming that over 60% of all Internet traffic is now bot-driven. And while Incapsula's findings sound way overblown, and Incapsula's objectives are questionable, the idea is worth talking about as...
Add Ads Using Google Adsense to Add Influency
Regular readers realize (radically): really, reality rocks. Sorry about that; I was getting all alliterative writing the Optimization elements of this piece, and couldn't stop. Yesterday, Google made a little tweak that most people won't notice. On the Adsense...
Business Change Highlights
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