PUTTING THE BUSINESS IN BUSINESS
with The Answer Guy
THE ‘BUSINESS’ PART OF BUSINESS
Influency, Keynote Speeches, and Talking Heads
See this unremarkable-looking seventy-year-old man? His name is Michael Markman. Once upon a time, mickeleh, as he calls himself on YouTube, was a highly-placed Appler, and if you click the picture above you can see mickeleh tell about the time then-Apple CEO Gil...
The Simplicity. The Agony. The Influency. And Hot Coffee
With The Answer Guy's Daily Influency Videos now rolling out, I find myself being asked a new kind of question regularly: how do you do that? And my answer is starting to sound a lot like influency is as simple as getting a hot coffee ... you need to ask the right...
Livefyre? Bad Idea. But Not For Why You Might Think …
When you're The Answer Guy, you need to have answers ready for tough questions. And for the time being, my answer to "is Livefyre a good idea?" is, sadly, an emphatic no. This makes me sad, but probably not for the reason you're thinking. Livefyre does what it's...
Comments, Optimization, and Influency
I've been out of town, and so while Bob has been working, and our long-tail marketing efforts have continued doing their thing, I missed something a few days ago. Now, let's tweak the Influency equation a bit. And let's talk about why. Last week, our old friend Adam...
Business Change Highlights
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