by Jeff Yablon | Mar 31, 2010 | Business Process
Though born in New York City and most often look at as a NY boy, I’ve lived many years of my life in New Jersey. I know all the jokes (“what exit?!?”), and have grown fond of informing people that most of New Jersey is quite green and doesn’t...
by Jeff Yablon | Mar 26, 2010 | Business Process, Marketing
Last October, I made a statement that was pretty strong, even for me: Long Tail Marketing is the single most important issue for your business’ growth and your business change that you will encounter. Any time. Ever. Now, even Microsoft is copping to the importance of...
by Jeff Yablon | Mar 25, 2010 | Business Process
REALLY, Google? Just when you were starting to look like you were more powerful than most governments, are you asking the United States to slap China Around for you in your dispute over business practices? Now THERE’S a business change. While Google hasn’t...
by Jeff Yablon | Mar 25, 2010 | Business Process, Media
Newspapers and others in the media have all but killed themselves—and their businesses—trying to figure out how to manage business change in the era of the Internet. It’s a huge problem getting people to pay for something they can lay their hands on for free,...
by Jeff Yablon | Mar 24, 2010 | Business Process, Marketing
So it turns out that nobody cares what you say on Twitter. OK, so that isn’t true. But if you’ve been wondering why the more influential people you follow never retweet (RT) your words, the answer is simple: they don’t do that. You’re not...
by Jeff Yablon | Mar 23, 2010 | Business Process, Design
So I’m minding my business this morning and what comes across my Twitter stream? This: 25% of companies prohibit access to social networks while entire US Air Force is encouraged to engage It came from Lee Odden, who’s become one of the hot-hot-hot names...
