Miss Lollipop, Pornography, and Business Change

Say hello to Lacey. Or Miss Lollipop. Come to think of it, it doesn’t really matter which of her stage names you use, because The New York Times ran an article about this naked young woman last week. She’s set, at least for the moment.

This is not a story about nudity, pornography, or morals. Today’s topic is business change in media, and specifically how something that might seem social, if only marginally, can be the absolute opposite.

I pointed out the big irony about social media and social networking almost four years ago; social networking actually causes isolation and depression.

But the business change and social re-engineering that comes with the Internet’s proliferation in our lives is spreading. It turns out that the money in pornography is flowing differently than it used to; now, the actors get a bigger piece of the pie!

Of course, it’s a smaller pie, but … Miss Lollipop seems to be doing pretty well. She works from home and makes a living, without ever being exposed to the health dangers inherent to traditional pornography—which is important, sitting as we are on the verge of Obama Care kicking in.

Oh, and that’s right: The New York Times Told Lacey Lollipop’s Story. Nobody is making isolation a negative here!

I’m serious, by the way. Suspend any opinions you have about either Miss Lollipop and the way she makes a living or the people who pay her; the Internet has changed yet another corner of the media business and the people … umm … making the media are the ones benefiting from this business change, in multiple ways. Microsoft can ban pornography from SkyDrive, and Yahoo! and Tumblr can run with the pornography business, but what matters is the small business person’s ability to thrive. Congratulations on the major media coverage, Lacey!

Oh, by the way: there’s an Influency angle to this story: Google is running AdWords-based advertisements next to this piece because I’ve structured it, despite the potentially controversial subject matter of the story, in a way that passes Adwords’ anti-porn filtering mechanism. Another example of pornography helping a small business, and lucky for all of us I’ve kept my clothes on!

Want to know how we optimized this story to pull pornography traffic and still get paid by Google? Let’s talk.

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