PUTTING THE BUSINESS IN BUSINESS
with The Answer Guy
THE ‘BUSINESS’ PART OF BUSINESS
Google Search Results Problems
You search for things every day. Search has become such a big part of the Internet—and the Internet such a big part of life—that the idea of finding information has become a bit of an unfunny joke. You Want Tech Support? Google It. Now, Search Results Problems are...
Building a Better Band-Aid
One of my favorite marketing-and-trademark conversations has always been about what happens when a brand becomes generic. Xerox. Kleenex. TIVO. Band-Aid. What about the rare case where a genericized product actually gets improved upon? Are Nexcare Band-Aids (uggh ......
The Value of a 250 Dollar Bonus
How much is a $250 bonus worth? The value of a 250 dollar bonus may be $250 when measured mathematically, but its real value has very little to do with the math. This week, one of the food delivery services doing business in New York City has offered couriers a bonus...
The Death of Journalism is Becoming More Real
We've been hearing about The Death of Journalism for almost a decade. Last week, HuffPo announced a business change that may show the death of journalism becoming a real thing. https://youtu.be/LMMCy_5CZR0 Which is funny/not-funny considering how little good The...
Business Change Highlights
Coopetition in Retail Sales
I don't spend much time in malls. While that's a statement many people can make—and an ever-greater number are—it's natural for me. As a resident of New York City, malls just aren't an every-day, drive-by-it option. Retail here is not mall-based, but driven by...
Why Consider Changing Browsers ?
Last week, a new browser hit the market. And most of the reviews so far have been effusive: it might be time to think about changing browsers. But give it some thought and you'll very likely reconsider changing browsers. Because as great as Firefox Quantum might be,...
Why is Penelope Trunk in Therapy?
Who is Penelope Trunk? Why is Penelope Trunk in Therapy? And why on earth would you care one bit about Penelope Trunk's psychological health? https://youtu.be/6JRGddbBxyM I'll start with the answer to that first question. I have no idea who Penelope Trunk (really) is,...
What IS Cloud Hosting?
Earlier this year, we changed hosting companies for the first time in thirteen years. I wrote about that change here, and pointed out how boring a topic web hosting is. But it's important. So much so, we're getting ready to launch a whole new kind of web hosting at...
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