PUTTING THE BUSINESS IN BUSINESS
with The Answer Guy
THE ‘BUSINESS’ PART OF BUSINESS
Is That Page ‘Content’, or is it ‘News’?
Influency takes a lot of work. And sometimes what was influence-y yesterday is less so today. This is why, even though there's nothing about Influency that you couldn't make happen yourself if you had the time, you hire The Answer Guy. Here's a new example of why....
Can Saying Bad Things Have Good Influency Marketing Effect?
I love the coincidences that happen in the pursuit of Influency. Like coming across the picture you see here at a blog about Intellectual Property, just a few days after telling you how we handle image copyrights. Or that Seth Godin, a marketing legend who feels as...
How (like, ‘HOW?’) Do People Find You ?
Generally speaking, I hate software patents. I believe they stifle innovation and make it harder to achieve Influency unless you're a lucky company like Apple, sitting on a trove of patents, or you're one of those folks making an entire business as a patent troll....
Media, Goodbye Television, Influency, and Business Change
Yesterday, Netflix lost the right to carry about 2,000 movies. Also yesterday, YouTube 'declared victory' over television. And this weekend, my fiancée and I are moving her daughter into an apartment of her own, where she has no plans to sign up for cable television....
Business Change Highlights
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