by Jeff Yablon | Nov 10, 2011 | Business Process, Marketing, Search Engine Optimization SEO
If you haven’t jumped on the SEO bandwagon just yet, you’re forgiven. You may not forgive yourself so easily when getting ranked via Search Engine Optimization has gotten completely away from you, but SEO (Search Engine Optimization) and SEM (Search Engine...
by Jeff Yablon | Nov 9, 2011 | Business Process, Content
Once more, with gusto: THERE IS NO SUCH THING AS PRIVACY. Say it again: privacy, if there ever was such a thing, is dead. Facebook has killed it. I’m not just picking on my least favorite social network. This morning, I logged on to Facebook and saw something...
by Jeff Yablon | Nov 8, 2011 | Business Process, Marketing, Media
Last week, I wrote a piece about an article I spotted at NBA.COM. In that blog post, sports commentator David Aldridge expressed his opinion about the ongoing stand-off between NBA players and owners. I took exception to the piece running at NBA.COM (as opposed to in...
by Jeff Yablon | Nov 7, 2011 | Business Process
Please do not kiss me in an e-mail. Don’t “zip your lip”. Don’t tell me you’re feeling angelic or devilish. Or … maybe you can. And should. This piece from The New York Times about “the use of emoticons...
by Jeff Yablon | Nov 4, 2011 | Business Process, Media
This morning, I logged into the SPAM panel at my e-mail host’s web site. I’ll wait for that to wash over you. You didn’t know there was such a thing as a SPAM panel, did you? It’s not a “standard” feature. I use a company called...
by Jeff Yablon | Nov 3, 2011 | Business Process, Marketing
Ever notice you almost never hear about marketing and Microsoft? The reason is simple: Microsoft doesn’t need to “sell” anything. Businesses and people buy Windows because it’s Windows, buy Microsoft Office for the same reason, and then …...
