by Jeff Yablon | Dec 2, 2011 | Business Process, Marketing, Media, Search Engine Optimization SEO
A few weeks ago, I wrote a post talking about how, even in the era of social media, journalists don’t care what their readers think. Yesterday, I came across this article at Inc., where Jeff Haden, a business and technology writer for that small business...
by Jeff Yablon | Nov 30, 2011 | Business Process, Marketing, Media
Artists make money by selling their art. Or maybe they make money by performing it. Or selling merchandise. Elvis Costello says his art costs too much, and you shouldn’t pay for it. Elvis Costello (née Declan Patrick MacManus) is a musician. You probably know...
by Jeff Yablon | Nov 21, 2011 | Business Process, Customer Service, Media
You’ve seen those commercials, right? People with the latest version of the iPhone just speak and things magically happen, courtesy of the very cool (I’m not kidding; it is very cool) Siri Virtual Assistant software built into the iPhone 4S. Apple, when...
by Jeff Yablon | Nov 14, 2011 | Business Process, Media
David Pogue doesn’t care what you think. Actually, that’s false. Pogue, tech columnist for the New York Times and ever-more-omnipresent TV guy, does care what you, his readers, think. And he’s constantly asking via his account on Twitter. But...
by Jeff Yablon | Nov 8, 2011 | Business Process, Marketing, Media
Last week, I wrote a piece about an article I spotted at NBA.COM. In that blog post, sports commentator David Aldridge expressed his opinion about the ongoing stand-off between NBA players and owners. I took exception to the piece running at NBA.COM (as opposed to in...
by Jeff Yablon | Nov 4, 2011 | Business Process, Media
This morning, I logged into the SPAM panel at my e-mail host’s web site. I’ll wait for that to wash over you. You didn’t know there was such a thing as a SPAM panel, did you? It’s not a “standard” feature. I use a company called...
