by Jeff Yablon | Dec 16, 2011 | Business Process, Marketing, Media, Search Engine Optimization SEO
Early this year, I received a call from a comedian looking for help with his SEO. He was hoping that we’d do Search Engine Optimization on the phrase “Indian Comedian”, but didn’t think the price I quoted him made sense. In the interest of...
by Jeff Yablon | Dec 15, 2011 | Marketing, Media, Search Engine Optimization SEO
When Facebook announced their new Timeline View, I told you about it immediately. I also activated Timeline on my Facebook account, even though it wasn’t officially available. Courtesy of Timeline, starting a couple of months ago my Facebook account has looked...
by Jeff Yablon | Dec 14, 2011 | Business Process, Marketing, Media
Was it really only two days ago I told you about the marketing genius of comedian Louis CK? Yep. And it was only two days before that when Louis CK unleashed a marketing experiment on the world that I was certain would pay off. And it has. Pay attention: the time of...
by Jeff Yablon | Dec 13, 2011 | Business Process, Media
I really like Julien Smith, but as you can see from this Facebook Comment Stream the dude is missing something important. And it’s really simple: Not Everyone Uses a Kindle. I first came across Julien exactly two years ago. The Robin to Chris Brogan’s...
by Jeff Yablon | Dec 12, 2011 | Business Process, Marketing, Media
And I thought Elvis Costello was smart. Actually, Costello is a marketing genius, but Louis CK may be even smarter. The everything-I-say-is-dirty comedian started selling his latest concert film a couple of days ago. Only at his web site. For a whopping five dollars....
by Jeff Yablon | Dec 5, 2011 | Business Process, Marketing, Media
Elvis Costello and Seth Godin aren’t usually spoken of in the same sentence. Pay attention: Last week I suggested that unless he’s a real altruist Elvis Costello is a marketing genius. Over the weekend, Seth Godin made a point that proved the likelihood of...