by Jeff Yablon | Jun 7, 2011 | Business Process, Media, Search Engine Optimization SEO
How many people are watching what you say on the Internet? Do you care? The second question was rhetorical; of course you care. But the first question is hard to answer, and even if you have the answer it might not matter. I’ve written a couple of times about...
by Jeff Yablon | Jun 1, 2011 | Business Process, Content, Media
Are you using that newfangled Twitter thing-a-ma-jigger? Are you using the oh-so-easy-to-upload-your-pictures-from TwitPic to add pictures to your tweets? Stop It. Right Now. A few weeks ago, TwitPic altered their terms of service. In so doing, TwitPic did a land grab...
by Jeff Yablon | May 18, 2011 | Business Process, Content, Media, Search Engine Optimization SEO
If you want to find a ripped-off copy of the KFC recipe for chicken, or Mrs. Fields’ Chocolate Chip Cookies, search engines like Google are ready to do your bidding. And actually, there’s some question as to whether recipes can even be copyrighted. For...
by Jeff Yablon | May 17, 2011 | Business Process, Media
Yesterday, in the course of congratulating my son Gary Yablon on his graduation from Rowan University, I interwove a story about how hard it can be to make a living in a changing business. I also made a few points about expectations; the reason it’s hard to be a...
by Jeff Yablon | May 16, 2011 | Business Process, Media
In my fifty-one years on the planet I’ve learned a few things. Mostly, I’ve learned that there are very few “facts”; almost everything comes with room for interpretation. Even this picture, where a father and his son pose together at the...
by Jeff Yablon | May 10, 2011 | Business Process, Media
Facebook became bigger than Google over a year ago. Twitter is huge. But you know who’s bigger? Matt Drudge. Drudge, the impresario of The Drudge Report, of course isn’t actually bigger than Twitter or Facebook. But he’s more influential. The Drudge...
