by Jeff Yablon | May 24, 2010 | Business Process, Media
This weekend I had the great displeasure of seeing the latest installment of the Shrek movie series. That statement is in no way a movie review; unlike my opinions about Green Day’s American Idiot on Broadway I’m going to refrain from saying anything about...
by Jeff Yablon | May 20, 2010 | Business Process, Marketing, Media
Yesterday I picked on my buddy Chris Brogan. Again. A genuine social media guru and one of the great successes in the field, Chris, like wine guy Gary Vaynerchuk, has become so much a victim of his own success that his missives lately have been reduced to Tony...
by Jeff Yablon | May 19, 2010 | Business Process, Marketing, Media
There’s an old saying: the only bad press is no press. I hope Chris Brogan believes in that because as much as I like the guy personally and think the focus behind his work is solid I’ve found myself criticizing him more and more lately. Chris and I...
by Jeff Yablon | May 18, 2010 | Business Process, Media
Interactive TV, decades after we started talking about it, is finally starting to happen. There are signs all over the place, and maybe it doesn’t look the way we hoped it would (“You ARE the Next Contestant on The Price Is Right—right there in your...
by Jeff Yablon | May 17, 2010 | Business Process, Marketing, Media, Search Engine Optimization SEO
A dirty secret of the publishing business: most press outlets care more about the headlines they use to get your attention than they do about the stuff that comes after. Back in the day when I ran IYM Software Review and occasionally freelanced for big magazines like...
by Jeff Yablon | May 11, 2010 | Business Process, Media
Yesterday I received an email from my sister. She had come across this video from CBS News: (if you don’t want to watch the video you can read the accompanying story here) The point of the story is simple: almost every copy machine in service today has a hard...
