by Jeff Yablon | Dec 18, 2009 | Business Process, Marketing, Media, Search Engine Optimization SEO
OK, it’s time. You need to make your web site do more than just look good. Now, you need traffic. You can buy traffic, of course, but that’s expensive—and not because clicks generated on Google Adwords cost so much (and they can). The problem with Adwords...
by Jeff Yablon | Dec 14, 2009 | Business Process, Media
So you’ve committed to Business Change? You’re ready to make everything work just a little bit differently than it used to because that’s the way you’ll grow your business? Stop Right there. Just have fun. Volkswagen recently put together a...
by Jeff Yablon | Dec 11, 2009 | Business Process, Customer Service, Media
Still on the fence over Twitter, Facebook, and social networking in general? Look to France for an understanding of why the most important business change you can make is jumping in, and right now. This week, the LeWeb conference went down in Paris. It attracted a...
by Jeff Yablon | Dec 2, 2009 | Media
Yes, it’s true. This guy updated his Facebook status and used Twitter to tell the world (or at least his world) what had just happened . . . in front of his new wife, the (in on the plan) minister, friends, family, and God. Thanks to Michael Arrington, who I...
by Jeff Yablon | Dec 1, 2009 | Business Process, Media
The world loves video. Nothing gets more traffic. Whether you’re into TV sitcoms, action movies, or pornography, the Internet has something you could be watching for free, right now, instead of doing your job. How much longer will it all remain free? iTunes, the...
by Jeff Yablon | Nov 30, 2009 | Business Process, Media
Did you enjoy your weekend? How much time did you spend speculating on what really happened at Tiger Woods’ house? Is Mrs. Woods all upset about Tiger’s supposed extra-marital activities, and did she smash out the back window of his SUV in a rage, or was...