by Jeff Yablon | Nov 2, 2011 | Search Engine Optimization SEO
I was excited when Google announced the new real-time feature in Google Analytics. My excitement lasted only a few seconds. Once I was granted access to the new version of Google’s traffic-counting software, that’s how long it took to see that Google...
by Jeff Yablon | Oct 31, 2011 | Business Process, Search Engine Optimization SEO
Back in the day, I served a couple of years as President of an international journalism group. The Computer Press Association was a collection of people who, as the name suggested, wrote about technology and took the tenets of journalism pretty seriously. I’m...
by Jeff Yablon | Oct 25, 2011 | Business Process, Content, Design, Search Engine Optimization SEO
Sometimes, “Good Enough” is good enough. But only sometimes. And when designing your web site, you need to step up to something better than good enough. This isn’t going where you think it is. When Answer Guy Central was very young (and in fact was...
by Jeff Yablon | Oct 14, 2011 | Business Process, Search Engine Optimization SEO
If there was ever a doubt in your mind about how important SEO Consulting and Search Engine Optimization are, you may now thank the good folks at Yahoo! for defining the issue clearly. SEO matters, and Yahoo! is handing out bribes. Never mind the irony of poor grammar...
by Jeff Yablon | Sep 22, 2011 | Search Engine Optimization SEO
While you can do your own SEO (and sometimes we train clients on Search Engine Optimization rather than doing it for them), one of the reasons to hire an SEO Consultant instead is that the sheer number of things-that-might-effect-SEO-but-you-don’t-know-how is...
by Jeff Yablon | Sep 8, 2011 | Business Process, Search Engine Optimization SEO
I’ve just come across an absolutely fascinating piece of research by a scientist at Bit.ly, the link-shortening service. It discusses the length of life of links on the Internet. It makes for some seriously interesting reading. But it misses the point....