by Jeff Yablon | Nov 14, 2011 | Business Process, Media
David Pogue doesn’t care what you think. Actually, that’s false. Pogue, tech columnist for the New York Times and ever-more-omnipresent TV guy, does care what you, his readers, think. And he’s constantly asking via his account on Twitter. But...
by Jeff Yablon | Nov 11, 2011 | Business Process
When AT&T makes your long distance phone calls cheaper, you know there’s real business change happening. When AT&T makes international calls placed from your cell phone a lot cheaper, business change has EXPLODED. And that’s exactly what’s...
by Jeff Yablon | Nov 10, 2011 | Business Process, Marketing, Search Engine Optimization SEO
If you haven’t jumped on the SEO bandwagon just yet, you’re forgiven. You may not forgive yourself so easily when getting ranked via Search Engine Optimization has gotten completely away from you, but SEO (Search Engine Optimization) and SEM (Search Engine...
by Jeff Yablon | Nov 8, 2011 | Business Process, Marketing, Media
Last week, I wrote a piece about an article I spotted at NBA.COM. In that blog post, sports commentator David Aldridge expressed his opinion about the ongoing stand-off between NBA players and owners. I took exception to the piece running at NBA.COM (as opposed to in...
by Jeff Yablon | Nov 7, 2011 | Business Process
Please do not kiss me in an e-mail. Don’t “zip your lip”. Don’t tell me you’re feeling angelic or devilish. Or … maybe you can. And should. This piece from The New York Times about “the use of emoticons...