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360 Degree Presentations #2: MailPoet’s Kim Gjerstad Credits The Team

by Jeff Yablon | Aug 12, 2014 | Business Process, Content, Design, Marketing

  At WordCamp Europe 2013, MailPoet’s Kim Gjerstad got started on the right foot, establishing audience rapport by opening with a joke. The opening joke is a classic, important way of getting presentations rolling, but there’s more housekeeping to attend...

360 Degree Marketing and MailPoet’s WordPress Plug-In

by Jeff Yablon | Aug 7, 2014 | Business Process, Content, Customer Service, Design, Marketing

    A few days ago I told you about a WordPress plug-in called MailPoet. Or maybe I was talking about software marketing, or MailPoet partner Kim Gjerstad, or Kim’s ability to throw together a great presentation touching on an amazing array of business,...

Kim Gjerstad, MailPoet, Business Process, and WordPress 2014

by Jeff Yablon | Jul 31, 2014 | Business Process, Content, Customer Service, Design, Marketing

  I recently came a across a WordPress plug-in that’s changed my life. It hasn’t made me happier, or wealthier. It hasn’t saved me time—in fact, it’s cost me time in a number of ways. And the funny thing is that it’s actually a secondary...

The US Supreme Court Just Made Every Device You Own Illegal

by Jeff Yablon | Jun 26, 2014 | Business Process, Content, Media

Intentionally provocative nature of the headline notwithstanding, there’s an element of truth to the idea that with this week’s ruling whereby the Aereo television antenna was declared illegal by the US Supreme Court, pretty much every media and content...

Terrance and Phillip: Way Smarter Than A Canadian Judge

by Jeff Yablon | Jun 20, 2014 | Business Process, Content

My post on The Washington Redskins and Trademarks has created a bit of a storm. An old friend basically called me childish, and … he may be right. In response, today I present Terrance and Phillip, two characters from South Park who were designed as idiots....
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